mardi 13 décembre 2011

"The Augmented Reality" in the Hospitality Industry!

For those who still doubt the value of "augmented reality" in tourism (or who do not see well what it is), you can visit the site http://www.hotels-now.de/ en, launched by HRS, the world leader in online hotel reservation, which offers more than 250 000 hotels worldwide.
This mobile application, crossing geolocation and "augmented reality" allows the tourist to display on the screen of their smartphone hotels that are in its environment, with guaranteed rates and availability in real time and allows him to book course his room, without charge or credit card ... terribly efficient!!
HRS appears to consider that the mobile channel is a must for hotel reservations in the coming year.
http://www.hotels-now.de/en/

Demo: